Natural Friends was created in 1985 as the UK's first 'green' dating and friendship service.Since then we have helped thousands of singles to find LOVE, FRIENDSHIP and HAPPINESS.Success depends on honesty, active participation and courtesy.By joining us, your chance of finding a soulmate who will match your values and expectations will improve immeasurably.Dating site Bumble — dubbed the "feminist Tinder" — is trying to change that with the launch of its new feature Bumble BFF, which enables you to find a friend, rather than a date, online.Efforts dedicated to making friends are on the rise, with dating-like apps such as VINA, and Wiith.A couple of months ago, I was sitting at a bar minding my own business when the woman next to me did something strange.Surrounded by potential partners, she pulled out her phone, hid it coyly beneath the counter, and opened the online dating app Tinder.
"There are a lot of theories out there about how online dating is bad for us," Michael Rosenfeld, a sociologist at Stanford who has been conducting a long-running study of online dating, told me the other day.
On her screen, images of men appeared and then disappeared to the left and right, depending on the direction in which she wiped.
I felt a deep sense a rejection -- not personally, but on behalf of everyone at the bar.
Is it creating a new reality in which people actively avoid real-life interactions?
Of course, others have worried about these sorts of questions before.